March 14th, 2008
Corporate Contests Biggest Loser Craze
Many companies are not waiting until New Years Eve to make resolutions about their total health and wellness program and incorporating weight-loss competitions inspired by a popular TV shows such as “The Biggest Loser.” Corporations are investing big dollars by assisting workers who are concerned about their waistlines. Employers are viewing this as a win-win situation by creating an opportunity to improve employee health, increase productivity, reduce absenteeism and lower health care costs.