Great Article Marketing - The Top 4 Benefits Of Marketing Your Articles
Traffic - This is a simple and powerful process. Write a great quality article and submit it to the article directories. In the resource box, invite the reader back to your web site for more information like they have just read. The traffic starts with a trickle and can turn into a flood when you continue to increase your article volume.
Prospects - Now that you have your reader back to your web site, you can turn them into a prospect with a good trade. You trade a sample of your expertise, in the form of a fr’ee download, for their email address. Now you have a prospect to whom you can market.
Publicity - There is good publicity and there is bad publicity. For bad publicity, think Paris Hilton. For good publicity, think article marketing. After you have written and submitted a few great quality articles that have been picked up and used by other web sites, blogs and newsletters, a really cool thing begins to happen. You can go to Google and search for your name and topic and get a list of results. That is good publicity for the internet marketer.
Profits - Many people will tell you that article marketing is only good for driving traffic to your web site, etc. and that you cannot make money with your articles. We just need to hope that the people who believe that are our competition. When you work things correctly, driving traffic can and will turn into profits from your articles. In addition, one of the things I love to do with my students and members is help them create information products with their articles.
Traffic, prospects, publicity and profits. Not a bad return on investment for article marketing.
With your permission, I’d like to offer you free access to two of my Article Writing Templates. You can download them by going to http://www.TheArticleGuy.com/bonustemplates.htm
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From Jeff Herring - The Article Guy and GreatArticleMarketing.com
Tags: article marketing, article submission, article writing, articles, jeff herringg, writing articles